Beating Cervical Cancer Photo Stand

Stand in Victoria Centre, Nottingham

Leaflet containing place for Photo

On Sunday 25th October, in the middle pathway inside the Victoria Centre, Nottingham, 'Arm against Cervical Cancer' put up a stand to help gain and increase awareness of the new HPV vaccination for all girls born on or after 1 September 1990.

The stand was unique and drew in a lot of attention, because instead of handing out standard leaflets, people were able to participate in photoshoots with a range of funny and quirky props. The photo was then printed out immediately and placed inside a leaflet with all the charity and vaccination details. Such a stand will generate a lot of interest from teenage girls shopping with friends, which of course is their target market.

Just thought I'd post this to show fun and interesting ways to gain and increase awareness, if we wish to use something like this at our Help for Heroes event on a smaller scale we will need of something funny and quirky which will attract our target market.

Posted by: Michelle Nielsen